Matias Vaara

Matias works at the intersection of AI and design, helping teams unlock strategic innovation potential.

 

Drawing on experience with global enterprises and leading agencies, he guides organizations from AI readiness to pioneering new approaches. His work spans strategic advisory, capability building, and hands-on innovation projects. He shares insights through his newsletter Amplify.

 

With 15 years in strategic design, Matias has shaped experiences for global brands including Philips, Cisco, and Audi. His work has earned recognition in Wired, TechCrunch, and Fast Company. Before founding strategic design consultancy Vaara & Co, he was Design Director at Idean (now part of frog).

 

See vaara.co for more.  

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